Imagine Designing for Someone Who Can’t Imagine: A Look into Aphantasia Have you ever found yourself describing a beautiful vision for a client’s dream kitchen, only to be met with a blank stare or a hesitant, “I just can’t see it”? Yes, visuals make confident design decisions and here is why. For some of us, […]

Navigating AI and Copyright: A Guide for Designers As designers, we live in a world that’s constantly evolving—especially now, with AI popping up everywhere like a wild new species in the design jungle. But just like new terrain, it’s important to understand where the pitfalls are before we run full speed ahead. Today, let’s tackle […]

Predictable Client Behavior: A Deep Dive Hey, everyone! Today we’re tackling the fascinating concept of predictable client behavior and what makes it happen. This topic is big, and I’ll just scratch the surface today. We’ll look at some common issues designers face, straight from the Facebook groups: things clients do that leave us scratching our […]

Have you ever wondered why the clients you attract aren’t the right fit for you? Maybe you’re aiming for higher-end clients but aren’t sure how to reach them. Good news: you can change that with the right messaging. Messaging is how you talk to your audience through your copy. Good messaging speaks directly to your […]

The interior design client experience is consistent among most designers, so you’re not alone in this journey. Interior design involves much more than just making things look good. It encompasses handling construction documents, contracts and coordinating furniture orders and logistics. Throughout this process, certain behaviors, both positive and negative, tend to surface and influence the […]